Marketing & Communications Job Market Trends
Sports Minded Marketing
A marketing approach that leverages sports themes and events to engage and attract customers.
Community Liaison
A role focused on building relationships between organizations and the communities they serve. Facilitates communication and collaboration to achieve mutual goals.
Entry Marketing Assistant
A support role within marketing teams, focusing on administrative tasks, market research, and campaign coordination. Often serves as a starting point for careers in marketing.
Social Media Strategist
Specializes in developing and implementing social media marketing plans to enhance brand presence and engagement. Utilizes data insights to adapt strategies that optimize performance and achieve business objectives.
Digital Marketing Strategist
Develops and implements digital marketing strategies to enhance brand visibility, engage audiences, and achieve business goals.
Media Buyer
Specialist responsible for purchasing advertising space across various media platforms to maximize reach and engagement. Plays a critical role in digital marketing by analyzing metrics and optimizing ad spend.
Brand Ambassador
A representative responsible for promoting and building a brand's image in public. They engage with consumers to increase brand awareness and drive sales.
Paid Media Specialist
A professional responsible for developing and executing paid advertising campaigns across various platforms to enhance brand visibility and drive targeted traffic. Strategically manages budgets, ad placements, and performance metrics to optimize ROI and achieve marketing objectives.
Outreach Coordinator
Responsible for establishing and maintaining relationships between an organization and its community or stakeholders. Plays a key role in increasing awareness and engagement through communication strategies.