Sales Technology Job Market Trends

Zapier is a web automation tool that connects different web applications and services, allowing users to automate tasks and workflows without coding.

A leading marketing, sales, and customer service software platform designed to help businesses grow and manage their interactions with customers. Provides a suite of tools for content management, lead generation, and CRM integration.

A business strategy that relies on using the product itself as the primary driver of customer acquisition, retention, and expansion.

Develops and executes marketing strategies to promote products, focusing on market positioning, messaging, and customer engagement.

A suite of enterprise resource planning (ERP) and customer relationship management (CRM) software applications developed by Microsoft.

Refers to events that combine in-person and virtual elements, allowing participants to attend and engage both physically and online.

A cloud-based customer relationship management (CRM) platform that provides tools for sales, marketing, and customer service.

Responsible for managing the development, marketing, and success of a product in a company. Plays a pivotal role in the product lifecycle and aligns with business goals.

Sells technical products and services, providing expertise and support to customers to meet their needs.