Marketing Technology Job Market Trends

Agentforce is Salesforce's platform for building and deploying autonomous AI agents that support employees and customers 24/7. These agents are proactive applications equipped with specialized knowledge and capabilities, using large language models (LLMs) to analyze interactions and make decisions autonomously.

An automation platform that connects different apps and services to streamline workflows and processes.

An AI-powered sales automation tool designed to enhance lead generation and customer engagement.

Zapier is a web automation tool that connects different web applications and services, allowing users to automate tasks and workflows without coding.

Gamma AI is an innovative software platform designed to streamline the creation of presentations, documents, and web pages. It uses advanced AI capabilities to generate polished content from simple prompts, offering customizable templates and interactive features like GIFs and videos.

A professional responsible for managing and maintaining the HubSpot platform to optimize marketing and sales processes. Ensures data integrity, customizes functionalities, and provides training to enhance team productivity.

A leading marketing, sales, and customer service software platform designed to help businesses grow and manage their interactions with customers. Provides a suite of tools for content management, lead generation, and CRM integration.

Analyzes customer interactions and experiences across various touchpoints, providing insights to improve customer satisfaction and loyalty.

Pay-Per-Click (PPC) advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked, driving traffic to their websites.