Marketing Technology Job Market Trends

Every month we send out a newsletter with the latest trends.

Zapier

2K-4K
Employers
+344%
Growth

Zapier is a web automation tool that connects different web applications and services, allowing users to automate tasks and workflows without coding.

HubSpot

17.5K-35K
Employers
+152%
Growth

A leading marketing, sales, and customer service software platform designed to help businesses grow and manage their interactions with customers. Provides a suite of tools for content management, lead generation, and CRM integration.

AB Testing

7.5K-15K
Employers
+110%
Growth

A method of comparing two versions of a webpage or app against each other to determine which one performs better, often used in marketing and product development to optimize user experience and conversion rates.

Instagram

30K-60K
Employers
+90%
Growth

A social media platform primarily focused on photo and video sharing, enabling users to create, share, and explore visual content. It is widely used for personal expression, brand building, and influencer marketing campaigns.

Social Media Specialist

2K-4K
Employers
+84%
Growth

Manages social media accounts, creating content, engaging with followers, and analyzing performance to build brand presence and drive engagement.

Digital Marketing

40K-80K
Employers
+64%
Growth

Uses digital channels and strategies to promote products or services, including social media, email, search engines, and online advertising.

Microsoft Dynamics

7.5K-15K
Employers
+62%
Growth

A suite of enterprise resource planning (ERP) and customer relationship management (CRM) software applications developed by Microsoft.

Solutions Consultant

1.25K-2.5K
Employers
+44%
Growth

Provides expert advice on technology solutions, helping clients implement and optimize systems to meet their business needs.

Ad Tech

1.25K-2.5K
Employers
+43%
Growth

A sector focusing on using technology to manage and analyze digital advertising campaigns. It enables advertisers to maximize reach and engagement through digital media.